ViX Swimwear

As one of the first brands to introduce luxury swimwear to women in the United States, Paula Hermanny continues to be a leader & visionary since the brand's inception in the early 2000s.


From her humble beginnings growing up at the beach in Brazil, she had always envisioned creating her own swim and resort wear collection, opening her own retail stores and growing her brand to be recognized globally one day.


Her years of continued hard work ethic and determination have enabled her to create her own brand and vision of bringing Brazilian beach fashion to the American market.